About - Trusting Pixels

Driving Authenticity

Our mission is to promote an honest representation of people in media. We achieve this by providing image authentication technology to clients who need to verify the authenticity of images and videos. Organizations can either integrate our technology into their own infrastructure via API or access it through our dashboard.

With this technology, Trusting Pixels empowers brands to identify genuine creators and stay compliant with retouch disclosure laws in France and Norway.

Our Story

The idea for Trusting Pixels was born when founder Alexander Jacquet witnessed the profound psychological impact that retouched and manipulated content can have on people. Determined to address this growing problem, he set out to build a company rooted in a simple but powerful belief: authenticity is the foundation of meaningful communication.

What began as a deep concern about the rise of photorealistic forgeries has grown into an organization at the forefront of visual media integrity. By blending expertise in visual effects and machine learning, our team has developed tools that not only identify what is fake but also protect what is real.

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